I am a ardent student of Youtube University. I guess you could describe youtube as a university because there is such a huge library of life-transforming information there. I’ve a learned a lot from their educational videos over time. I keep scanning through in search of new videos.
One day I stumbled on a TEDX video featuring Simon Sinek. He was talking about how great leaders inspire action in their followers, using Martin Luther King and the Apple Corporation as case studies. It was really a mind blowing experience. The statement that still stands out today in my head is “people don’t buy what you do, but why you do it”. Simon Sinek really knows what he is saying. And if we want to learn how to influence our followers better (positively of course) then this video will give us a better insight into the matter. He explains it all in the video below: